Yeah, I'm tempted to point out that you've found a brilliance un-discovered by the the most objective of reviewers. I didn'tsay MS's practiceswere toxic, only their brand and I was quite clear that that toxicity only extended as far as the developer base, but that that would be enough to bury them, because developers' apps are the mainstay of the smartphone landscape. Unless MS embraces open standards, WP7 will die, only marketshare forced us to pour hours into IE hoop jumping, coming from behind, MS's intransigence will simply make it more frustrating to deliver content to. Furthermore, I struggle to see how MS will overtake RIM, they have something MS will.never be able to emulate: a genuine B2B appeal and a mass market perception of security. Even without its chequered past, MS would BT cursed by own.goals like Yahoo mail's 700% data usage.