LOL - Not at all fella, I'm usually the one going for the midnight sale, I did a 100 mile round trip to Bristol to get GTAIV the night it came out as all of the shops in Chelt had filled their pre-orders...
Only the M32 -> M4 junction was also closed that night, so it was probably 110 miles thanks to the detour, but I drove it GTA style anyway - And then had a week booked off work to play it ...
I reckon after seeing other peoples experiences with ordering online, and my own experience now, it's the way to go to get a game a day or so early, I'll certainly be doing it again